31 Aug
We have not had a PageRank update for almost 5 months and now watchers are saying that they are seeing the early signs of Google getting ready for an update. So, will there be a major September Google PageRank update?I personally think that there will be. It has not happened for a while and Google is desperate to keep us using the PageRank toolbar widget, so it must update soon. Why is it desperate for us to maintain the use of that tool? Well that is a whole series that I am supposed to be typing up when I get the chance - check back in a couple of weeks and hopefully it will be ready by then!
Aside from that, really any changes to your search engine positions will happen week on week as there are the smaller changes to the PageRank that Google does not show to us. It is just once in a while that the search engine teases us by giving us a new insight into its ranking of our websites.
On the whole, an update is nothing to fear. As long as you have good content and so on you will be seeing pretty much the same traffic now as next week, whether or not it updates. It is only if you are selling links that a climb could be excellent news and a drop devastation!
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31 Aug
If you are a UK business, you have several options for how you run your organisation.You might work as a sole trader / partnership, in which case there is little difference between you and the business.
But you might prefer to operate a
limited company as that will give you a level of protection by separating your personal finances from those of the business.
There are costs involved in setting up and maintaining a limited company and you need to file accounts every year, but you are limiting your liability if the company fails or is sued. I was recommended by an accountant that it was ideal for people handling large sums of customers' money and other such risks.
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30 Aug
Here is a true story for you of how important it is to look after the customers that arrive on your website and managing what they are seeing.This website offered a fantastic deal of a
£1 domain name & hosting offer. It is a great offer and one not to be missed.
Unfortunately, when they first started the offer the price of the domain name was shown as full, with the discount only being shown once the potential buyer went to the checkout. This led to a 30% drop out rate on the shopping basket.
Now they have changed the way the basket works so that the £1 price is shown the moment you add a domain (click the link and give it a go, if you have not already done so). This way it is obvious to customers straight away that they are getting the domain for £1, not £12.99.
The effect, well the 30% drop out rate became just 1%. For the sake of a simple change to their basket they had increased the uptake on the offer from 70% to 99% - near enough half as many sales again. And this is without having to invest time and effort into finding new people to visit the website.
That is why it is so vital that you check your website stats and make sure that the number of abandoned baskets is low and investigate why baskets are being abandoned!
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26 Aug
Here is an offer that has been brought to my attention that I wanted to share with people - for just £1 you can buy a brand new .info domain name and get free hosting!What's more, the offer includes their sitebuilder package, which allows you to create a website with 10 pages, 5 email addresses, picture and video galleries and an MP3 Jukebox.
All this for the price of just £1, whereas it would normally cost you between £8 and £12 for a .info domain name. And that is with your annual hosting!
It is hard to see how you could create a basic 10 page website and at the end of the year not have made a reasonable profit on it. Even if you just created a small site about your product and then fed visitors into your main website to buy and complete, then you would be seen by the search engines as having these links from a separate site, on different hosting servers.
The benefits of a second URL just to capture a few people's interest is huge and can be a good source of traffic. So well worth looking at.
To find out more about the
£1 url offer, follow the link. And let me know what you think of it and if you create a site!
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25 Aug
If you really want to impress your friends next time they are around, especially if they are gadget hungry sort of people, then what could be better to show off with than a 50 inch tv !The trend these days is to remove unnecessary items of furniture such as fireplaces and mirrors and replace them with something along the lines of a huge
50 inch plasma tv hung onto the wall.
Obviously, a bit of careful planning is required to succeed here. You do not really want wires running up and down the wall for power, DVD and Sky inputs! Plus, a simple nail knocked into the wall after a few pints of beers might not actually hold that brand new TV on the wall for long enough!
There are plenty of people about that can help you to fit your new purchase on the wall and can even sort out tricks for you such as connecting the TV up to your computer, so if you are a fan of downloading programs, you can still watch what you download on that 50 inch screen!
For me, I am not allowed one! I can wish but I know my place and am told that the mirror stays!
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